The need for a marketing plan grows as a business develops new products, enters new markets, and refines how it attempts to position and sell its products. The structure of a marketing plan is similar to a business plan but focuses more on specific products and the operations surrounding those products instead of the entire business as an entity.
Earlier this month, entrepreneurs and Pathway WBC mentors Kia Jarmon and Rebecca Wood led a full house in an interactive evening here at Pathway for our signature networking event Power Surge. We were thrilled to see so many of our WBC cohort graduates turn out and to welcome newcomers too. Power Surge is just one
The 2019 36|86 Entrepreneurship Festival held in Downtown Nashville, Tennessee brought together local entrepreneurs and business leaders for two days of networking, programming and entertainment. Put on by Launch Tennessee, a state-funded nonprofit, this conference was meant to introduce investors to regional startups seeking funding. This was our 2nd year sponsoring the Women’s Lounge at
The Power of Voice Technology Voice skills are the new websites. That’s the view of Data Driven Design owner Paul Hickey who launched Nashville’s first Voice Conference where over 60 business owners – many of them new to voice technology – gathered July 31 at Thistle Farms. Proceeds benefited Corner to Corner, a non-profit focused on