Etsy is an online global marketplace for unique and creative goods. Consumers have seen an increase of small businesses turn to ecommerce, like Etsy, through COVID-19 to sell their products without a brick-and-mortar business and through social distancing. Pathway debuted the first Etsy Cohort with Conexión Américas in April 2020 to offer 5 weeks of
Read more »Starting A Business
How to overcome the fear of starting a business for the New Year
Start your new business one step at a time as part of your New Year’s resolution With a new year comes a sense of renewal and the feeling of a clean slate to follow your dreams. Looking back at 2018, what are your resolutions for 2019? As an aspiring entrepreneur, a fresh new year
Read more »U.S. SBA Encore Entrepreneurship for Women
This introduction to business planning is directed to women over the age of 50 who are interested in pursuing a second career and launching their own business. https://www.sba.gov/tools/sba-learning-center/training/encore-entrepreneurship-women
Read more »SBA’s Young Entrepreneur Guide
This one-stop resource includes information about getting started – including a free online business planning tool, training links and more.
Read more »A Guide to the Seven Types of Business Insurance
Every business needs insurance. The types and amounts of insurance coverage you need varies depending on the type of business, size of business, and the amount of risk the business is willing to assume. If your business provides personal services or if you are operating the business without a corporate structure, you must consider your
Read more »A Guide to Renting a Business Location
Choosing and leasing a location for your business is critical. The type of your business will dictate many of your decision-making factors. For example, a retail business that is dependent on walk-in traffic means that you must have a location where there are many people who have an interest in your product or service.
Read more »A Guide to Preparing to Borrow Capital for Your Business
Whether it is for the start-up or growth phase, most businesses ultimately need to borrow money. Here are some issues to consider as you approach the borrowing process. Addressing them as you start the borrowing process can increase the chances of getting the loan and make the process much easier.
Read more »A Practical Guide to Creating a Marketing Plan
The need for a marketing plan grows as a business develops new products, enters new markets, and refines how it attempts to position and sell its products. The structure of a marketing plan is similar to a business plan but focuses more on specific products and the operations surrounding those products instead of the entire
Read more »A Practical Guide to Creating a Business Plan
A formal business plan is important. It is needed when obtaining financing; serves as a guide for the policies, strategies, and tactics needed for running your business; can be shared with potential key employees; serves as a key document when you sell your business; and forces you to focus on the issues that are essential
Read more »Practical Information to Consider Before You Start a Business
Thousands of new businesses are started every day, yet history shows that a majority of them fail because of a flawed business concept, inadequate financing, or poor management. Starting a new business can be risky, and here are some issues to consider before taking that big step.
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Blue Sky Business Modeling WorkshopThu Sep 24 2020, 11:00am CDT - 01:00pm CDT
Quickbooks BootcampWed Oct 7 2020, 09:00am CST - 11:00am CST
Blue Sky Business Modeling Workshop
Quickbooks BootcampPathway Mentoring Series: Adapting Your Marketing Strategy
As clients and small business owners began to face marketing challenges, Pathway hosted an Ignite Mentoring Series on the topic of Adapting Your Marketing Strategy. Our expert panelists tackled the topic with tips on market research, social media channels, technology and more, and dove into ways you can act now to market during COVID-19. Check
Pathway Mentoring Sessions: Should I lower my prices? [slideshow]
A powerhouse panel of business leaders shares its wisdom on how to tackle this question In recent weeks, we hosted a series of Ignite mentoring sessions focused on sustainability and business planning that brought together a powerhouse panel of business experts and leaders. Questions around pricing strategy surfaced repeatedly – many clients concerned with keeping
Meet The Team: PathwayWBC Welcomes New Director
Pathway Business Advisor Becomes WBC Director Please join Pathway Women’s Business Center in extending a warm welcome to our new director Jarlecia Jones! No stranger to the Pathway family, Jarlecia joined Pathway Lending in 2019 as a Business Advisor. In her new role, she will lead overall strategy, planning, operations and curriculum in addition to