By Kathy McShane Assistant Administrator for the Office of Women’s Business Ownership U.S. Small Business Administration Now more than ever, women entrepreneurs are making their mark. The growing prevalence of women entrepreneurs hasn’t happened by accident. A big part of the growth of women-owned small businesses is legislation that targeted the creation of resources and networks
Read more »News and Media
Get the latest news! Stay connected to get the latest on what’s going on at Pathway Women’s Business Center, from blog posts to client success stories, press releases, and other related news items this page will keep you up to date. Check back frequently as this page is updated often.
How to hire (and pay) your first employee
Growth is a great problem for any business to have – consider these steps to growing in a smart and legal way. In Tennessee there are more than 500,000 non-employer establishments, which is almost four times the number of employer establishments in the state. That’s a lot of solopreneurs! With a vibrant economy comes tremendous
Read more »Nashville SCORE Talks Video on a Budget
Lisa O’Dell of the Nashville chapter of SCORE knows the importance of using videos on your website and in social media. Over 40 small business owners gathered over lunch at Pathway Lending to learn how they can create professional videos without breaking the bank. “Video helps you tell a story”, explains Lisa. “People don’t
Read more »Get started with influencer marketing
How small businesses can work with social media influencers on a limited budget In case you missed this year’s Red Letter Day, we’re sharing a recap of one of our favorite presentations – “Influencer Marketing 101.” Hosted by Jamie Dunham and the team at Brand Wise, Red Letter Day is half-day mini conference that covers trends
Read more »World Entrepreneurs’ Day is August 21
An international awareness day that celebrates entrepreneurs like you World Entrepreneurs’ Day is to create awareness for entrepreneurship, innovation and leadership throughout the world. WED is the perfect day to celebrate the people who start a business alone. To celebrate this year’s World Entrepreneurs’ Day, we’re launching our next Discover Cohort. On Tuesday, August 21,
Read more »Power Surge Recap: The Peach Truck
Founders Jessica and Stephen Rose share their successes, shortcomings, and advice with fellow entrepreneurs On August 2, The Peach Truck founders Stephen and Jessica Rose visited Pathway WBC as the guest speakers at Power Surge, our signature networking event. The husband-wife team shared their story along with powerful advice with a group of small business
Read more »Are you using accounting software for your business?
5 ways QuickBooks Online can make life as an entrepreneur less stressful Still running your books from a spreadsheet? It’s probably time to invest in some accounting software for your small business. Switching to a new system can seem overwhelming, but we can help! Keep reading for information on our next QuickBooks Online Bootcamp for
Read more »WBC Success Story: Stellenberg Imports
Family-run import business brings South African vinegar to Nashville While Michelle and Mark Jones have made a home in Nashville, they craved a connection to Mark’s hometown of Stellenbosch, South Africa. With the growth and momentum around Nashville, they saw the opportunity to introduce unique, quality products from the Western Cape to the American market
Read more »Workshop Preview: Hiring & Team Development
A sneak peak at our team development workshop Pathway WBC is hosting three more sessions of our Hiring and Team Development workshop targeted at helping business owners understand the essentials of hiring and retaining an amazing team of people for their prospective company. Not only does team development allow for a business to run more
Read more »Power Surge Preview: The Peach Truck
An interview with Power Surge guests of honor, Jessica & Stephen Rose Grab your ticket now a peach of an event — on Thursday, August 2, Stephen & Jessica Rose will be our guests of honor at Power Surge. We recently sat down with The Peach Truck owners for a preview of their story, and
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Blue Sky Business Modeling WorkshopThu Jul 9 2020, 11:00am CDT - 01:00pm CDT
Discover Cohort 16Tue Jul 14 2020, 06:00pm CDT - 08:00pm CDT
Blue Sky Business Modeling Workshop
Discover Cohort 16Pathway Mentoring Series: Adapting Your Marketing Strategy
As clients and small business owners began to face marketing challenges, Pathway hosted an Ignite Mentoring Series on the topic of Adapting Your Marketing Strategy. Our expert panelists tackled the topic with tips on market research, social media channels, technology and more, and dove into ways you can act now to market during COVID-19. Check
Pathway Mentoring Sessions: Should I lower my prices? [slideshow]
A powerhouse panel of business leaders shares its wisdom on how to tackle this question In recent weeks, we hosted a series of Ignite mentoring sessions focused on sustainability and business planning that brought together a powerhouse panel of business experts and leaders. Questions around pricing strategy surfaced repeatedly – many clients concerned with keeping
Meet The Team: PathwayWBC Welcomes New Director
Pathway Business Advisor Becomes WBC Director Please join Pathway Women’s Business Center in extending a warm welcome to our new director Jarlecia Jones! No stranger to the Pathway family, Jarlecia joined Pathway Lending in 2019 as a Business Advisor. In her new role, she will lead overall strategy, planning, operations and curriculum in addition to