News

Help Women-Owned Businesses Break Through Barriers Toward Success

Did you know women own around 40% of all businesses in the United States, yet only receive about 2-3% of venture financing? The reasons aren’t totally clear, but it’s likely due to a mixture of gender disparities in the venture capital world as well as gender biases when it comes to decisions about when and

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How to Build Workplace Culture

“Workplace culture” are buzzwords that we tend to hear everywhere these days, but it’s for a good reason. Your culture can truly make or break your business, as it determines the productivity of your employees, quality of work, brand reputation, and many more factors. If you’re just starting to grow your business, you’re in the

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January is National Mentoring Month

Recently, I noticed I was having the same conversation with a number of friends and colleagues – “How can I be a mentor? I’m not a small business owner, so what could I even bring to the table?” The answer is: A LOT.   Each of us brings something important to the table, and your

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CEO Roundtable: Ask the Experts

Entrepreneurs wear many hats, CEO being just one of them. That’s why it’s important to learn how to work ON your business, not just IN it. The New Year is the perfect time to focus on your goals, build new business skills, and engage with experts who can help move your business forward. At Pathway WBC

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Entrepreneurship Program Launches to Help Formerly Incarcerated in Nashville

4-week class to provide skills and resources for ex-prisoners to succeed as business owners More than 2.2 million individuals are incarcerated in the United States and more than 620,000 are released from prison annually. Ex-prisoners face substantial barriers to employment that exacerbate economic disparities and contribute to recidivism. A 2018 study by the Brookings Institute

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How to prepare your online store for holiday shopping

5 easy ecommerce tips to attract more customers during the holidays For some businesses, the holidays provide a slow period to take care of end-of-year tasks and planning for Q1. For B2C owners, however, the holiday sales usually provide a big portion of total annual revenue. Within most retail stores, there’s a rush of customers

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Getting Certified: What WBOs Need To Know

By Jacqueline Hayes, MBA Chief Marketing Strategist + Principal Crayons & Marketers  – Nashville, TN   The federal government’s goal is to award at least five percent of all federal contracting dollars to women-owned small businesses each year. This process can be daunting, but with the help of this checklist below, you will be well

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An Introduction to Lean Canvas for Emerging Businesses

by: Meera Unni Lean Canvas is an exciting  tool that lets new and emerging entrepreneurs model their business plans in a short, efficient, one page diagram. Using Lean Canvas quickly identifies factors to prioritize while also creating an effective jumping off point for brainstorming. Instead of making a long, detailed business plan that could take

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To Scale or Not To Scale…That is the Question

On Friday October 12, 2018 Michael Knouse, a Business Coach and Strategist for visionary business builders, thought leaders, and impact-driven entrepreneurs stopped by Pathway WBC for a thought provoking discussion with our clients and staff.   Michael’s primary focus is helping overworked entrepreneurs (mostly coaches, consultants, thought leaders, and service pros) to build a more

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